Marketing Manager

Penempatan: Denpasar , Bali

Kategori: Full Time

Industri: Sales & Marketing

Gaji:

Level Posisi: Manager / Assistant Manager

Usia: -

Uraian Tugas

Develop and implement integrated marketing strategies to elevate the brand presence of the marina and hospitality business (including berthing services, marine activities, F&B, events, and accommodations).
Lead digital and offline marketing initiatives to drive customer acquisition, guest engagement, and revenue growth across all business units.
Manage branding and communication efforts, ensuring consistent representation across marina operations, hospitality services, and partner collaborations.
Oversee end-to-end campaign execution, including social media, website management, paid ads, content development, and promotional activities.
Conduct market research to analyze tourism trends, customer behavior, and competitor positioning within the marina, hospitality, and lifestyle sectors.
Coordinate with operations, sales, guest experience, and events teams to align marketing programs with business objectives.
Plan and manage the marketing budget, ensuring effective cost allocation and strong ROI on campaigns and partnerships.
Build relationships with hospitality partners, travel agents, yacht communities, influencers, and tourism boards to enhance visibility and joint promotions.
Supervise branding activities for corporate events, VIP experiences, marina festivals, hospitality events, and international partnerships.
Monitor and report on marketing performance, presenting insights and recommendations directly to BOD/BOC.
Lead, mentor, and develop the marketing team to drive excellence and creative innovation.

Syarat & Kualifikasi

Proven experience as a Marketing Manager in marina, hospitality, tourism, lifestyle, or luxury service industries.
Strong expertise in digital marketing, brand management, and guest-focused promotional strategies.
Experience managing marketing for international guests, premium services, or lifestyle destinations is highly preferred.
Solid understanding of hospitality trends, customer journey, and tourism behavior.
Experience collaborating with travel partners, tourism boards, event organizers, and marine/yachting networks is a plus.
Strong leadership and team management skills in a fast-paced, service-oriented environment.
Excellent communication and presentation abilities in English and Bahasa Indonesia.
Hands-on proficiency with digital tools: Google Analytics, social media ads, SEO/SEM, CRM, and content platforms.
Strong project management, budgeting, and analytical skills.
Willingness to work across Bali and Jakarta and travel as needed for events, partnerships, or inspections.
Background working with expatriate leadership or international clientele is an advantage.
Creative, strategic, and detailed-oriented, with a strong sense of brand and customer experience.

Keahlian yang dibutuhkan:

Sertifikasi yang dibutuhkan: -

Fakultas atau Jurusan yang lebih disukai: -

Kemampuan bahasa yang lebih disukai: -

Untuk disabilitas: Tidak